muribada Asian mobile advertising news & directory
TUNE, mobile analytics company integrated with over 1,000 mobile advertising platforms, has released the Top 25 global advertising partners of 2016 through their official TUNE Blog.
Top 25 global advertising partners have been selected among the 400 active integrated ad partners on 8 important measures :
Adoption, Reputation, TUNE Certified Partner Program, Clicks/taps, Installs, Revenue per Install: D30, Revenue per Install: D60, Retention
The results are based on 6 things that advertising partners need :
Brand campaigns, Performance advertising, Mobile app installs for high-value, engaged mobile users, Reliable data for measuring campaigns, Industry-leading ROI
6 mobile advertising companies moved up compared to last year :
- Google (up 1 spot)
- AdColony (up 2 spots)
- Chartboost (up 3 spots)
- Applovin (up 5 spots)
- Vungle (up 6 spots)
- Tapjoy (up 11 spots)
7 new mobile advertising partners have been added in the top 25 list :
- IronSource — formerly Supersonic (#5)
- AppLift (#9)
- Fyber (#15)
- YouAppi (#18)
- Phunware (#21)
- Crobo (#23)
- Nend (#24)
Top 25 global advertising partners of 2016 by TUNE (from last fall ranking)
1. Google Adwords(+1)
2. AdColony(+2)
3. AppLovin(+5)
4. Twitter
5. IronSource(New)
6. Vungle(+6)
7. InMobi
8. Chartboost(+3)
9. AppLift(New)
10. AdAction Interactive
11. Taptica
12. Glispa
13. Unity Ads
14. Tapjoy(+11)
15. Fyber(New)
16. Motive Interactive
17. Mobvista
18. YouAppi
19. Opera Mediaworks
20. Liftoff
21. Phunware(New)
22. Jampp
23. crobo(New)
24. nend(New)
25. NativeX
Sources:
Top 25 global advertising partners of 2016(Sep. 21st, 2016)
Top 25 Advertising Partners, Spring 2015(Apr. 13th, 2016)
